Great Pretenders

Agatha Christie once said, "One of the happiest things that can happen to you is a happy childhood." And that's precisely the mission of Great Pretenders. This Canadian brand, known for its fantastic children's costumes, strives to create products that contribute to that happiness and enrich childhood...

So, are you looking for a fun costume for your kids? Looking for a pirate costume? Want to be a unicorn or a dragon? Let yourself be enchanted by the collection from Great Pretenders, the leading Canadian brand in children's costumes. But Great Pretenders is much more than just a costume brand. It's a brand with a profound mission, rooted in creativity and innovation.

Want to dress up? Then you need to check out Great Pretenders. This Canadian brand designs the most beautiful costumes, fairytale dresses, dragon capes, and accessories packed with color, fun details, and at a great price.

Passion for Creativity and Imaginative Toys

The Great Pretenders story began with Joyce Keelan. The inspiring founder and CEO of Great Pretenders felt disconnected from an industry that lacked imaginative, open-ended toys. Determined to make a difference, she embarked on an ambitious journey to launch a brand that would realize her vision of beautiful yet innovative lifestyle toys with high added value. Her passion for creativity and determination have made Great Pretenders what it is today.

Thirty-five years later, Great Pretenders is proud to offer its entire collection, which you can find in boutiques, concept stores, gift shops, and some of the best toy stores worldwide. And In den Olifant is, of course, proud to be among these big names.

So much more than just fancy dress for kids

More than just a costume brand, Great Pretenders is on a mission to inspire and empower children to explore their creativity, embrace their individuality, and unleash their imaginations. Each costume and accessory is imbued with love and attention to detail, allowing children to become their favorite characters: wizard, unicorn, policewoman, firefighter, elk, dragon, dinosaur, princess... you can be whoever you want and create endless stories. Also ideal for Carnival or Halloween, the ultimate costume party.

Choose quality, a wide selection, and an imaginative play experience with Great Pretenders. Let your children explore the world of imagination and express themselves with the beautiful products from this remarkable Canadian brand.